Product repricing

See how to add product price markup or apply discount based on various conditions.

How repricing works

In this article we will describe how product price adjustments work in Wise2Sync app.

Wise2Sync can adjust product prices based on rules and conditions. This is useful when you want to change product prices in your export integrations.

If you navigate to Export profiles → Repricer rules and click "Add New Rule" a pop-up will open:



Example above means: if all of the conditions are met, add 10% to product base price. You can have multiple rules with different conditions and price adjustments:

Repricer rules

Once you are done, you can always check what the exported price is. Read this article how to debut product prices.

We advise to make a price adjustment strategy first, so you make sure you add some kind of markup to all products.

Using price adjustment formulas

Repricer rules are usefull when you want to add price mark-up or make discount. Below we will give you some advises on how you can make adjustments to product price.

Pricing strategy
Before you start, make sure you know weather your suppliers provide prices incl. / excl. VAT. Also consider your pricing strategy - how do you want to add margins: based on supplier, starting price, category, manufacturer or just global fix. If you have doubts, contact our support and we will be happy to assist you.

Base Price

Product price from supplier is assigned to a variable {attr:price}. Wise2Sync allows setting up of multiple pricing rules. This means, that for each pricing rule, a base price can already have added margin.


Wise2Sync pricing formula supports most common mathematical operators:

Usage is intuitive. Lets take a simple math equation:

({attr:price} + 10) * 1.5

Lets say your product price from supplier is 15.39, then the above formula output would be:

(15.39 + 10) * 1.5 = 38.09
Available functions

There are also few useful functions, that could make adjustment of prices more flexible:

ceil - returns the next highest integer value by rounding up value
floor - returns the next lowest integer value (as float) by rounding down
round - rounds the value to decimal point

These functions take price variable or any number as a parameter. Lets take a few examples:

round({attr:price} * 1.4) + 10
ceil(({attr:price} + 3) * 1.2) - 0.01

If product starting price was 15.38, then above formulas would output:

ceil(15.38) = 16.00
floor(15.38) = 15.00
round(15.38) = 15.00
round(15.38 * 1.4) + 10 = round(21.532) + 10 = 22.00 + 10 = 32.00
ceil((15.38 + 3) * 1.2) - 0.01 = ceil(22.056) - 0.01 = 23.00 - 0.01 = 22.99
MIN and MAX price comparison

In case you want to fix the minimum or maximum price of the product, you can use:

min(... , ...) returns minimum (smallest) value out of two
max(... , ...) returns maximum (highest) value out of two

For example:


If product price is 10.00 and special price is 8.00, then above formulas would output:

min(10.00,8.00) = 8.00
min(10.00,0) = 0
max(10.00,100) = 100
max(10.00,8) = 10.00